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Craft Northern Ireland



48 sheets, Glowboxes, press


Part of Craft Northern Ireland’s ongoing Gift from the Art campaign, Unique offered a solution to seasonal shoppers’ angst over what to buy friends and relatives who have everything.


We developed a simple proposition based around the slogan Unique, local and handcrafted. To stand out amongst the cluster of festive advertising, the design used a bright palette and was deliberately Christmas-lite.


The informal layout featured a range of objects from stocking fillers to more substantial gifts and was flexible enough to accommodate an extreme range of advertising space aspect ratios.



Agency services

- Concept development

- Art direction

- Copywriting

- Picture research

- Design and illustration

- Logo and Identity

- Print management


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